Welcome, I’m a

Hybrid Art Director

Based in the greater Amsterdam area


We move from storytelling to storybuilding, where target groups are seduced and activated through constant short moments of intimate contact. You find yourself in a grey area. My job is to give colour to that grey area.

How about Some Facts about me!

Overwork hours
Walks to the coffee machine
Created concepts
Pizza's ordered

Great ideas need landing gear as well as wings.

— CD Jackson —


I combine concept & art in a style as broad and fluid as the current and future media landscape. My style of working is driven by an online heart, from which integrated communication concepts emerge with the power to imperceptibly influence and seduce.

Who am I?


Hybrid Art Director

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Here are a few well known clients I have worked for so far



my testimonials

  • ‘Digital’ is a mindset, and Edwin lives by it. Jumps straight to the core of the strategic & creative challenge, and also understands the broader business challenge. Shifting to full conceptual mode, he develops compelling creative concepts with a strong digital back bone. Combine that with a
    great sense of humor and a good personality, and you’ll see why I enjoy working with Edwin.

    Jaap van Oirschot (International Strategy director)
  • Edwin is one of those rare persons who is blessed with a truly original mind. Something he mixes up with a vibrant personality, creating the ideal mix of enthusiasm and creativity. In short: he’s the kind of nitro you gladly want to detonate on the creative floor or at a meeting with the client.

    Rogier Beerendens (Creative director at .bone)



Featured Works and Case Studies so far


Call me +31628254770. I would really love to hear from you or drop me an email and I will get back to you as soon as I can.

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